MEDIUM WRITING TUTORIAL

How to Create a Kicker in Medium (with examples)

Super simple instructions

Nancy Blackman, MASF
3 min readAug 30, 2022

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Photo Credit: Canva

First of all, what exactly is a kicker or shoulder in journalism? It’s the area just above the headline that gives the reader a bit more information about the article than the subtitle. In this case, I have used, “Medium Writing Tutorial.”

Merriam Webster defines a kicker as:

“a line of newspaper type set above a headline usually in a different typeface and intended to provoke interest in, editorialize about, or provide orientation for the matter in the copy heads.”

So, let’s get started!

When you enter the area to write a story, you will see this:

Screenshot by Nancy Blackman

In the area that is designated as Title, you will add your Kicker, Headline, and Subtitle.

First, type in your headline:

Screenshot by Nancy Blackman

Hit ENTER and you type in your Subtitle. NOTE: When you type, the font will…

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Nancy Blackman, MASF
Nancy Blackman, MASF

Written by Nancy Blackman, MASF

Boosted & 8x Top Writer. Owner: Refresh the Soul publication. Editor: The Shortform and Poetry Playground. Published in: “Mixed Korean: Our Stories" — Kindle.