OBLIGATION OR JOY?

Understanding the Psychology and Cultural Aspects of Gift-Giving Can Save You

Sometimes It’s Best Not to Buy Gifts

Nancy Blackman, MASF
4 min readDec 24, 2021

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bokeh of red and gold lights in background with red-wrapped gift in foreground with gold bow. Understanding the Psychology and Cultural Aspects of Gift-Giving Can Save You by Nancy Blackman. holiday gifts, psychology, sentimental, obligation, cultural, korea, asia
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My extended family decided to nix gift-giving this year. I am overjoyed.

You also need to know that I love gifts and giving gifts, but not at a time of year when people feel obligated. So much holiday gift-giving becomes about obligation. Is that true for you?

What if gift-giving became something more meaningful? One thoughtful gift for someone you love. Maybe that thoughtful gift is a donation to a charity. Perhaps it’s an actual gift that might empower that person, like helping to pay their tuition or groceries or utilities or rent/mortgage.

Maybe none of that applies to you. But what if you started a domino effect change in your family?

In a book, “Scroogenomics: Why You Shouldn’t Buy Presents for the Holidays” by Joel Waldfogel, he drills into the economic waste of gift-giving. Let’s face it, how many gifts given during the holidays end up sitting in the back of a drawer or closet?

Waldfogel uses “orgy of waste destruction” to describe the enormous amount of gifts purchased. That “orgy” leads to bad choices, maxing out credit cards, and recipients not feeling the joy…

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Nancy Blackman, MASF
Nancy Blackman, MASF

Written by Nancy Blackman, MASF

Boosted & 8x Top Writer. Owner: Refresh the Soul publication. Editor: The Shortform and Poetry Playground. Published in: “Mixed Korean: Our Stories" — Kindle.